Evidnt Helps Pest Control Brand Drive $1.5M+ in Incremental Sales with Real-time Optimization
Summary:
A market-leading pest control brand was able to drive significant sales growth by utilizing Evidnt’s Impact Measurement Platform. The platform allowed the brand to quickly identify and optimize towards top-performing tactics and placements, resulting in an 8.82% increase in sales and $1.5M+ in incremental revenue. Additionally, the platform helped the brand identify and address product distribution challenges, leading to 8% savings in marketing spend and a 2% market share gain for their new product line.
Objective:
The pest control brand wanted to identify and optimize the media impact on their sales for their new product line. They used Evidnt’s Impact Measurement Platform to gain real-time data and insights on their advertising campaigns, allowing them to quickly optimize and maximize their investment into top-performing tactics and placements.
Evidnt Impact Measurement:
Results
The brand was able to drive significant sales growth, generating over $1.5M in incremental revenue and seeing an 8.82% increase in sales. Additionally, they were able to identify and address product distribution challenges, leading to 8% savings in marketing spend and a 2% market share gain for their new product line.
