Today, marketers are having a hard time identifying growth effectively; driven by the digital ubiquity, explosion of new brands, and rise of e-Commerce. Advanced audience planning requires understanding real-time market trends and insights from a more transparent decision-ready analytics platform.
With this challenge in mind, we built the Evidnt Audience Planner.
With this platform, marketers can
Future iterations will include recommendations for audience personas, media channels, and specific activation partners.