Stay ahead of the game in the ever-evolving alcoholic beverage industry with our latest insights on the latest trending cocktail flavors and beverage consumption patterns. Discover the next big thing in mixed drinks and holiday beverages and how to take advantage of them with Evidnt.
The Independent Insider How Independent Retailers Grow Brand Loyalty The Latest In recent years, there has been a trend of consumers gravitating towards independent retailers rather than large chain stores. According to a study conducted by Civic Economics, for every $100 spent at an independent retailer, $68 stays in the local economy as opposed […]
The Independent Insider The Importance of Independent Retailers to Brands The Latest In today’s rapidly evolving retail landscape, one thing remains constant: the importance of independent retailers to brands. Independent retailers are a critical piece of the puzzle, and there are several reasons why. First, independent retailers offer brands a level of flexibility that […]
The Independent Insider Why Independent Retail Sales Data is critical for Brands ? The Latest In today’s age of big data, it’s easy for brands to get lost in the noise and overlook important data sets that can inform their marketing and sales efforts. One such data set is sales data from independent retailers. Independent […]
The Community Are You Doing Enough Product Discovery For Your Convenience Store? The Latest A recent study shows that the typical focused c-store consumer is in and out in under four minutes, passing 606 different product category displays on average as they browse. This means they spend less than .5 seconds per display. Further, […]
The Community Why You Need To Adopt A POS System Like Clover or Square? The Latest Today, small shops adopt cloud-based point-of-sale (POS) 4 times more frequently than enterprise retailers. Before we get into why this is, let’s set the stage. What are cloud-based POS systems exactly? A cloud POS is a web-based point-of-sale […]
The Community What small businesses can learn from the retail giants? The Latest KEY POINTS Big retailers are significantly investing in analytics Smaller retailers can catch up with some simple data tracking Keeping track of local conversations can lead to successful collaborations Analytics can help discover appropriate pricing and the right product mix Investment […]
The Community Product Highlights: New Post Pandemic Trends The Latest KEY POINTS Snacks sales are growing due to smaller package sizes, sugar-free options, and more variety Snacks are largely driven by promotional offers that drive incremental revenue Non-Sugar and Non-Dairy dominate in the drinks categories Alcoholic beverage growth is driven by ready-to-drink cocktails, with […]
The Community Practical steps for small-business owners to manage inflation and expand The Latest KEY POINTS Inflation is at a 40-year high, at 9%+ Consumers have less money to spend on products than ever before Product costs have increased by over 10%+ across most food and beverage categories Retailers need to stay agile, find new […]
The Community Product optimization quickly boosts sales of small retailers by 15%, Stanford University experiment finds! The Latest Sridhar Narayanan, a professor at Stanford Graduate School of Business, was surprised to see a whopping 15% increase in sales of small retailers in his experiment. Small retailers are vital to the local and global economies, driving up […]
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