2024 CPG Retail Sales Report & Trends: Insights to Drive Growth

Stay ahead in the evolving CPG landscape. Download our exclusive 2024 report to uncover key sales trends, emerging consumer behaviors, and data-driven strategies for success.

Prove & Improve Media Performance with Real Sales Data

Evidnt’s Impact Measurement

Go beyond impressions—track real purchase impact. Evidnt’s AI-powered measurement platform links media investments to in-store and online sales, helping brands optimize spend in real time.

Track Every Dollar Spent. Optimize for Real ROI.

Evidnt’s AI-powered measurement platform combines independent retail sales data with media performance analytics, giving brands a real-time view of ad effectiveness across all channels.

  • Measure real-world purchase impact—not just clicks or impressions
  • Optimize campaigns mid-flight based on real-time sales data
  • Uncover competitive insights to refine targeting and spend allocation

Why It Matters: Brands waste millions on ineffective media. Evidnt helps you invest in what actually drives conversions.

Smarter Measurement. Better Results.

With Evidnt’s measurement platform, you can:

  • Track true sales lift from media spend—instantly
  • Analyze cross-channel performance & competitive positioning
  • Shift budgets in real-time to the most effective placements

Solving the Measurement Gap in Digital & Retail Media

Privacy changes and tracking restrictions make it harder than ever to connect digital spend to real-world sales. Evidnt bridges this gap with real purchase data, helping brands:

  • Validate ROI for Facebook, Snapchat, TikTok, and retail media ads
  • Understand offline sales impact beyond digital attribution models
  • Identify new opportunities for audience retargeting based on actual buyers

Prove the Impact of Every Media Dollar

Stop guessing—track real sales, refine your strategy, and maximize ROI with Evidnt.