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International Brands Launch Drives Intent

International Brand Boosts Brand Recognition and Buying Intent with Evidnt's Real-Time Optimization and Targeting

purchased based targeting, buying behaivors, audience data, targeting
Summary:​
An international brand launched a new packaged food brand in the US and wanted to gain user buying intent. They turned to Evidnt’s platform to optimize their media spend and targeting based on real-time buying behaviors and preferences.
Objective:
The brand’s main objective was to boost brand recognition and buying intent by optimizing its media spend and targeting based on real-time buying behaviors and preferences.
Evidnt's Platform:
The brand chose Evidnt’s platform because it allows for real-time optimization and targeting, which helped the company find the right buyers nationally. This helped the company reach potential customers who were more likely to be interested in purchasing their new packaged food brand.
Results:
The brand saw a 31% increase in brand recognition and a 28% increase in buying intent by optimizing its media spend and targeting based on real-time buying behaviors and preferences. By using Evidnt’s platform, the company was able to increase the effectiveness of its media spend and drive more sales for its new packaged food brand. Real-time insights provided by Evidnt, helped the company to understand customer behavior and make real-time adjustments to campaigns.

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