Evidnt Nexus: Real-Time Retail Intelligence

Track sales, measure media impact, and optimize campaigns in real time—powered by Evidnt Nexus.

Evidnt Nexus is a sales intelligence platform that integrates independent and mid-long tail retail data with your existing sales data, providing a clearer view of market performance. Covering 44% of CPG sales, Nexus uncovers hidden opportunities, enhances targeting, and enables real-time campaign optimization for smarter decision-making.

See the Whole Market— Not Just the Big Players

Independent retailers drive 44% of CPG sales, yet most brands lack visibility into these channels. Nexus fills this gap, giving you.

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The Power of Independent Retail Data

Complete Retail Coverage – Track sales across 28K+ independent stores, big-box retailers, and on-premise locations.
AI-Powered Insights – Connect real-time sales data with media performance for precise targeting.
Faster, Smarter Decisions – Optimize campaigns, track market shifts, and measure ROI—instantly.

Enhanced Audience Targeting

Smarter Targeting. Higher Impact.

Find real buyers in real time. Nexus combines:

Location-based sales tracking to identify high-intent shoppers.
Basket analysis & purchase behavior insights for precise targeting.
AI-driven demographic modeling to uncover new audience segments.

Why It Matters: Stop relying on outdated assumptions—Evidnt’s Nexus shows you who’s buying, what they’re buying, and where to reach them.

Sales Impact Measurement

Prove & Improve Your Media ROI.

Measure real sales impact—not just clicks or impressions. With real-time purchase tracking, Nexus helps you:

See which ads drive in-store & online conversions.
Track sales lift, market share shifts, and audience engagement.
Optimize spend by shifting budgets to the most effective channels.

Retail Performance Management

Retail Strategy, Optimized.

Not all retailers are equal. Nexus helps you analyze sales performance across:

Big-Box & Chain Retailers – Track your brand’s retail media impact at scale.
Independent & Specialty Stores – Identify high-value retail partners.
On-Premise & Convenience Channels – Measure the impact of distribution and promotions in bars, restaurants, and C-stores.

Actionable Insight: Discover which retail partners are driving your success—and where opportunities exist to expand.

Get the Competitive Edge with Nexus.

Turn fragmented sales data into real-time insights that fuel smarter decisions and stronger ROI.

Trusted By Market Leaders and Innovators:

See Our Success Stories

Spicing Up Marketing ROI: Evidnt’s Flavorful Approach to Behavioral Targeting

In the heart of modern retailing lies the fusion of data and strategy. Evidnt’s unparalleled approach harnesses this power, transforming first-party data into actionable insights. Retailers partnering with Evidnt aren’t just advertising; they’re showcasing a holistic brand growth narrative. With results like a 10% spike in store footfall and an 8% surge in sales for targeted promotions, it’s evident that Evidnt’s Shop Local Ads are reshaping the retail landscape, driving growth both within stores and in the broader independent retail ecosystem.

Amplifying Retail Growth with Evidnt

Holistic Marketing Performance with Evidnt Nexus

Facing challenges in managing sales data and optimizing a limited marketing budget, an emerging brand turned to Evidnt Nexus. The result? A 29% boost in marketing performance and a doubling of market share. Discover how Evidnt Nexus’s unique independent retailer data and holistic view of sales revolutionized their marketing strategy.

Doubling Market Share and Engagement Through Targeting and Optimization

Discover how a fast food brand doubled its market share in exposed markets and enhanced user engagement by leveraging Evidnt’s targeting and optimization capabilities in this case study.

Boosting Sales and Engagement Through Effective Targeting and Digital Out-of-Home Advertising

Explore this case study to see how a ready-to-eat entree brand achieved a 9x engagement goal and increased average order value with Evidnt’s effective targeting and DOOH advertising strategies.

Amplifying Brand Awareness and Sales Through Precise Targeting and Optimization

See how Evidnt’s platform enhanced a prepackaged goods brand’s awareness and sales by leveraging precise targeting, real-time sales data, and Shop Local creatives to engage users and boost store traffic.

Dynamic Creative Optimization Boosts Beer Brand Sales by 18%

A case study exploring the success of a leading beer brand that leveraged Evidnt’s platform for dynamic creative optimization, resulting in an 18% sales increase at retail stores and dining locations by tailoring advertising creatives to match consumer preferences for various beer types.

Boosting Convenience Store Sales by 15%

A small neighborhood store owner sought to improve their sales and product offerings but lacked the necessary data and tools. With Evidnt’s analytics and product discovery tools, they revamped their product selection, better catered to customer preferences, and increased their monthly sales by 15%.

Helping Consumers Cash In

A financial services provider used Evidnt’s targeting and insights to reach underserved audiences and increase brand awareness, resulting in a 23% increase in brand awareness and an 11% improvement in customer acquisition cost.

Boosting Pet Care Sales through the Woof

A pet care company increased product sales per store by 17% by using Evidnt’s audience targeting platform to identify pet owners based on their pet’s needs using past buying behaviors.

See All Case Studies

What our clients say about us

We're super fans of what Evidnt is doing. The Decision Ready Platform provides insights and solutions in record time, giving us insights to run our business faster and in a smarter way.

Joshua P.

Brand Manager, F500 Company

Evidnt provides more than just data; they offer a roadmap to success. Their insights and sales measurement tools allow us to optimize our strategies in real time. We've seen a measurable increase in efficiency and profitability thanks to their precise, data-driven guidance.

Robert Douglas

CEO, Right Off Vine

Evidnt has revolutionized the way we reach our customers. With their help, we can target audiences in real-time, which has significantly driven our sales. The ability to adjust and adapt our marketing on the fly has set us leagues ahead of our competition.

Boris Litvinov

Co-Owner, Left of Madison

As a small retailer, the speed and accuracy of Evidnt's platform have transformed how we approach our sales strategy. The data is quick and fast, enabling us to make timely decisions that directly impact our bottom line. It's like having a data scientist on our team!

Namik Soltan

Founder, GNGR Labs

We struggled with blind spots in our sales data that kept us guessing about our next moves. Evidnt’s platform has been a game-changer, providing the data we need to cover these gaps. Their insights have helped us refine our inventory and marketing strategies with precision we never thought possible.

Andrea E.

Marketing Research, F500 Frozen Foods Brand

At Nextdoor we've used Evidnt's Impact Measurement solution to understand how our CPG advertiser's initiatives are driving both national, and local omni-channel sales results. For a category like CPG that is always looking for more granular insights, we've been impressed with the speed and actionability of the reporting to drive results for our partners.

Colin Johnson

Head of Retail and CPG, Nextdoor

Our business was a sales data desert; we were parched for lack of meaningful insights. Evidnt brought us the solution we desperately needed. Their platform not only quenched our thirst for data but also nourished our growth strategies with deep, actionable insights.

John W.

VP, Head of Specialty Markets – F500 Specialty Foods Brand